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Triple digit growth. 98% market penetration.

The MFG Group logo

Supported 110% turnover growth in the first 12 months

More than 10,000 prospecting events delivered for 98% of the major automotive brands

Global presence – MFG now works across 24 countries in 6 continents

MFG is a leading provider of sales and aftersales training to automotive retail. The company offers a range of training events and programmes that help sales executives conduct professional phone calls that secure customer appointments and drive sales.

To enable its ambitious global growth strategy we revamped the company’s brand identity and then delivered an ongoing marketing programme with ad creative, sales collateral, new website, social media content and e-mail marketing.

Our work moved MFG from feature-led communications to an effective benefit-focused approach. Following the changes, MFG enjoyed sustained growth, widespread awareness and has won business from 98% of all vehicle manufacturers working in the UK with a raft of major projects for leading brands in 6 continents.

Growing automotive businesses. It’s what we do.

The MFG Group stationeryThe MFG Group dealer materialsThe MFG Group brochures

With their in-depth auto insight, Drive has helped MFG to win significant national and international accounts which have directly added to our bottom line.

Declan Gaule - CEO - The MFG Group
The MFG Group marketing collateralThe MFG Group LinkedIn feed on a mobile screenThe MFG LInkedIn feed on a mobile phone screenThe MFG Group website on a laptop

What drives you?

Whatever your automotive marketing challenge, we’re ready for the journey. 

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